Amazon Manufacturers Representative Agency - Anderson & Associates LLC - 2025

Amazon DSP Contextual Targeting supports third-party mobile apps

Amazon DSP’s new feature allowing contextual targeting in third-party mobile apps empowers advertisers to reach audiences based on real-time content consumption, enhancing ad relevance and engagement without relying on ad IDs. This is a game-changer for sellers aiming to expand their reach across diverse platforms, and we can help you leverage this powerful tool to optimize your advertising strategy and maximize your brand’s visibility.

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