Amazon Manufacturers Representative Agency - Anderson & Associates LLC - 2024

Content Controls are now available for Twitch Display

Harness the power of Twitch’s new Content Controls for Display inventory, a tool that allows you to filter Twitch inventory to meet your brand suitability needs. This is a game-changer for Amazon sellers and vendors who use Amazon’s Demand-Side Platform (DSP) to advertise their products. With this tool, you can now choose between expanded, moderate, or restrictive inventory tiers, giving you more control over where your ads appear. This means you can ensure your ads are only shown in contexts that align with your brand image, enhancing your brand’s integrity and potentially boosting your ad performance. Whether you’re targeting a gaming audience or a broader demographic, these controls can help you optimize your ad placements on Twitch, one of the world’s leading live streaming platforms.

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