Amazon Manufacturers Representative Agency - Anderson & Associates LLC - 2024

Amazon Ads launches Performance+ in the Amazon DSP

Amazon Ads’ new Performance+ campaign type in the Amazon DSP is a game-changer for businesses selling beyond the Amazon store, leveraging machine learning for automated campaign setup, audience creation, and optimization. This innovation is a golden opportunity for you to scale your performance with automation, reach potential shoppers wherever they are, and retain control over key aspects of your advertising strategy. With our expertise in Amazon’s ecosystem, we can help you navigate this new feature to maximize your advertising ROI and reach your specific goals.

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