Harnessing the power of Frequency Groups in Amazon DSP, you can now manage ad exposure across multiple orders, preventing overexposure and optimizing your reach. This is a game-changer for brands targeting similar or overlapping audiences, as it allows for more strategic and efficient ad distribution. Imagine the possibilities - no more over-saturating your audience with the same ads, but instead, delivering a well-timed and well-placed message that resonates and drives action. We’re here to help you navigate this new feature and maximize its potential to supercharge your brand’s visibility and impact on Amazon.
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